ALTHOUGH SHE HAS CREATED scores of magazine covers in her years as a media professional, Anastasia Yushkova, the CEO and founder of Anchor-VR, has never actually been featured on a cover herself. Until now, that is. In her new role at the helm of a 3D and Virtual Reality company that assists superyacht industry professionals to visualize and develop their dream yachts, Anastasia is extremely proud to be quoted on the cover of The Superyacht Business Report’s latest edition.
«It is a great honor for Anchor-VR to be featured in such a respected magazine—and especially on the cover of The Superyacht Business Report. Better yet, it’s the September cover of a flagship issue that comes out before the Cannes Yachting Festival and the Monaco Yacht Show,» says Yushkova. «I really appreciate the professionalism and vision of the editors. They devoted precious editorial space to credible and influential younger professionals—instead of just adhering to the standard rule of ‘if they’re good enough, they are old enough.’ The issue is exceptional and a great push for the ambitious Anchor-VR team right before two of the most significant boat shows in the world.»
The September issue of The Superyacht Business Report investigates the forces that drive the superyacht industry forwards. New technology is one of the most significant drivers of change across all sectors of society and the superyacht industry is no exception. Anchor-VR believes that Virtual Reality is the language of the 21st century since VR allows the next generation of clients to become genuine co-creators, who are dynamically involved in the design of their future yachts.
The magazine’s feature on «Superyachts for the Next Generation» continues the discussion initiated at the The Superyacht Design Forum in London earlier this year. It explores the relationship between shipyards and various subcontractors, when communication is the key to the successful and timely delivery of the project. According to its author, Clare Sidwell, research editor at The Superyacht Business Report, «VR could arguably provide a new and vital dimension to those relationships, avoiding any broken communication through an internal design review meeting where all parties are able to see a virtual, highly realistic representation of the superyacht design at any stage.»
If you wish to read the feature in its entirety, The Superyacht Business Report is available for purchase here.